Tonight, 3,000 invited guests in New York, Milan and Shanghai took part in a global interactive music event uniting Cee Lo Green, Mark Ronson and Paolo Nutini who performed simultaneously in a live interactive gig.
'Range Rover Evoque Live' marked the beginning of a global tour bringing the Evoque to more than 100 cities globally and the next phase of the Pulse of The City project, a campaign to introduce the new addition to the Range Rover family.
The interactive gig was beamed across the world on large LED screens showcasing live performances from the two other headline acts with audiences in the cities simultaneously experiencing live music from three internationally renowned music acts.
Over the course of the past nine months Range Rover has captured the pulse of 15 cities through a dedicated Evoque 'Pulse of the City' app and by connecting with city dwellers.
For more information log onto www.helloevoque.com/secretgig
EDITORS NOTES
The Pulse of The City Campaign
The Range Rover Evoque is inspired by city architecture and appeals especially to a younger, urban minded driver.
Land Rover has brought together 40+ influencers across key cities worldwide to join the Range Rover Evoque's launch journey, these include; Berlin, Johannesburg, London, Madrid, Paris, Milan, New York, LA, Sydney, Sao Paulo, Istanbul, Moscow, Shanghai, Brussels, Vienna, Amsterdam , Lisbon and
Prague.