http://www.landrover.com/above‑and‑beyond/25‑years‑of‑discovery/index.html

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• Land Rover celebrates 25 years of Discovery with crowd‑sourced film featuring extraordinary owner adventures from all over the world
• Film created using home video clips from 70 different owners across 24 countries featuring Land Rover Discovery vehicles undertaking incredible journeys in a variety of environments
• Footage submitted from owners in over 36 countries, from day to day trips to work to epic treks across continents, all captured since the original launch of Land Rover's versatile family SUV in 1989
• The Discovery has been the vehicle of choice for some of the world's most famous explorers including Sir Ranulph Fiennes, Bear Grylls, Monty Halls and Ray Mears

A unique crowd‑sourced film featuring home video clips of Land Rover Discovery owner adventures from all corners of the world has been released.  

The heart‑warming film, created to celebrate the 25th anniversary of the Land Rover Discovery, features footage of owners taking part in a variety of challenges both big and small, all captured over the last 25 years. Showcasing journeys including trekking 12,000km across Africa to those simply getting people to work in heavy snow, the film shows the Discovery assisting owners in a variety of challenging situations, including transporting them safely through blizzards and deep water, up and down mountains, over sand dunes and into the world's most inaccessible places.

Owners from over 36 countries accepted the invite from Land Rover to submit home footage of their favourite Discovery moments. Over 1,000 clips totalling an estimated 100+ hours of footage and demonstrating the Discovery's key qualities of strength, capability and versatility were submitted via social media and directly onto the www.landrover.com website. The final film includes 70 different Land Rover owners (and two dogs) from 24 countries around the world.

Dominic Chambers, Land Rover Marketing Communications Director said: "To celebrate 25 years of the Land Rover Discovery, we wanted to produce a film about the amazing journeys it has undertaken all over the world. When we started to look into it, we realised that the people who make Discovery what it is ‑ our owners ‑ had already made it. The story of Discovery was simply hidden in the thousands of clips shot about owner adventures all over the world. Discovery owners hold their vehicles dear to their heart and what better way to capture that passion and adventurous spirit than showcasing their own discoveries from the last 25 years."

Land Rover owners are invited to continue to share their Discovery adventures via the Land Rover Global Facebook page ‑ https://www.facebook.com/landrover

ENDS

To download images, film and media packs, log onto www.media.landrover.com or contact:

Natalie Brooks

Land Rover PR Strategy Manager

Telephone: 02476 204771

Mobile: +44 (0)7766 471 562

Email: nbrooks4@jaguarlandrover.com

Laura Hind

Account Director, The Brooklyn Brothers

Telephone: +44 (0)2072 926 200

Mobile: +44 (0)7917 108 187

laurahind@thebrooklynbrothers.com

YouTube link: https://www.youtube.com/watch?v=xtkxedlFSBY#t=14

YouTube embed code: http://youtu.be/xtkxedlFSBY

Facebook: https://www.facebook.com/landrover

Twitter: @LandRover

Instagram: LANDROVER

Notes to Editors

Since 1948 Land Rover has been manufacturing authentic 4x4s that represent true breadth of capability across the model range. Defender, Freelander, Discovery, Range Rover Sport, Range Rover and Range Rover Evoque each define the world's 4x4 sectors. Land Rover products are currently sold in approximately 180 global markets.

• By the beginning of 2014, 1,088,000 Discovery units had been produced at Jaguar Land Rover's Solihull manufacturing plant in the UK West Midlands.
• The Discovery has picked up 222 awards to date around the world from both automotive titles and non‑automotive bodies alike, including both a 'Best of What's New' Award from US magazine Popular Science and a Queen's Award for Enterprise in the Innovation category for its innovative Terrain Response system, which allows the driver to quickly choose the correct vehicle settings for different off‑road conditions.
• In 2012, the one millionth Discovery undertook a 50‑day, 8,000 mile adventure travelling through more than a dozen countries across Europe and Central Asia, to raise more than £1million for the International Federation of Red Cross and Red Crescent Societies (IFRC).
• The Discovery has been the vehicle of choice for some of the world's most famous explorers and adventurers since its birth. Sir Ranulph Fiennes, Ray Mears, Monty Halls and Polar explorer Ben Saunders are amongst those who have put their faith in the Discovery in some of the world's most challenging environments.
• The Discovery has proven extremely popular with search and rescue, police and humanitarian organisations throughout the world, being used by groups such as the Serious Organised Crime Agency (UK), Royal National Lifeboat Institution and International Federation of Red Cross and Red Crescent Society.
• The Land Rover Discovery was used in the record breaking London‑Cape Town expedition in 2013. It made the 10,000 mile journey in 10 days.

25 Years of Discovery film

The final footage used in the film was shot by owners across 24 countries. When accounting for all the submissions that never made it into the final film, this rises to 36 countries representing all of the world's continents except Antarctica.  Countries include: Australia, Belgium, Borneo, Canada, Canary Islands, China, Denmark, Finland, France, Germany, Greece, Honduras, Iceland, Indonesia, Italy, Kenya, Mongolia, Namibia, The Netherlands, Norway, Panama, Poland, Portugal, Russia, Saudi Arabia, Slovakia, Slovenia, South Africa, Spain, Sudan, Sweden, United Kingdom, USA, United Arab Emirates, Zimbabwe and Zambia.