As the original Land Rover, the Series I was built to rove the land, regardless of the conditions. It had an aluminium body to get around the post‑war steel shortage, permanent four‑wheel drive, leaf‑sprung suspension – and that was about it. Its simplicity worked anywhere, allowing people to move wherever they wanted, whatever the terrain. And today, despite being more than 60 years old, they remain as capable as ever.

Each and every Land Rover Series I has lived a very different life and has its own unique story to tell. This is why preserving a vehicle’s authenticity and uniqueness is a crucial tenet of the Reborn programme. Our aim is to continue the Series I story, not rewrite it.

Land Rover Classic wants to retain the unique character of every car, which is why we ensure each and every component – including the smallest of details – is refinished to the vehicle’s original cosmetic specification.  Once the vehicle has been approved by Land Rover Classic’s fastidious audit team, the Series I is ready to go on its next adventure…