Land Rover Joins HRH The Duke Of Cambridge To Celebrate Emerging Leaders In Conservation

25 November 2015

Coventry, UK, 27th November 2014 ‑ On Tuesday, at a prestigious awards ceremony at iconic British hotel Claridges, London, Land Rover joined wildlife conservation charity Tusk and its royal patron The Duke of Cambridge in honouring the best of up‑and‑coming conservationists in Africa.

Land Rover joins Tusk and its royal patron the Duke of Cambridge to recognise excellence in conservation in Africa
Herizo Adrianandrasana from Madagascar presented with 2014 Tusk Conservation Award at glittering London awards ceremony
The award, sponsored by Land Rover, recognises emerging leaders in conservation in Africa whose work has already demonstrated an exceptional commitment to conservation and has made a significant impact
2014 Tusk Conservation awards ceremony is the latest example of continued support from Land Rover, whose vehicles' all‑terrain capability, durability and reliability make it the perfect choice for the charity's project managers and their conservation wo

The Tusk Conservation Awards, saw supporters including opera singer Katherine Jenkins, comedian Rory Bremner, Dragons Den star Deborah Meaden, actor and adventurer Charley Boorman and England rugby captain Chris Robshaw join the Duke of Cambridge to celebrate the achievements of conservationists in Africa with two unique awards, the Tusk Award for Conservation in Africa and the Prince William Award for Conservation in Africa.

The Tusk Award for Conservation in Africa, sponsored by Land Rover, was presented by the Duke to Herizo Adrianandrasana for his exceptional commitment to conservation through his work in Madagascar. Herizo is a driving force behind the integration of local people into conservation management and monitoring in the country and leads programmes across seven globally important conservation areas, four forest and three wetland sites, with a combined surface area of 3,500 km2.

Herizo was applauded for his dedication and tenacity as an up‑and‑coming conservationist and awarded a grant of £15,000 to further develop their work.

Mark Cameron, Jaguar Land Rover Global Brand Experience Director, said: "We're humbled to join the Duke of Cambridge and Tusk in giving these remarkable emerging conservationists the recognition they deserve and financial support to continue and develop the incredible work they are already doing in Africa. With shocking new statistics about the loss of our wildlife being released every day, it's more important than ever that we all support the efforts of charities such as Tusk and we're proud to be able to do so."

Prior to the awards, hosted by Kate Silverton for the second year running, Land Rover ambassadors including Bear Grylls, Charley Boorman, polar explorer Ben Saunders and rugby star Will Greenwood showed their support for the Tusk Awards by wearing special bracelets made by the Mamas of the Enkiito Village in Kenya.

The Prince William Award for Conservation in Africa was awarded to Richard Bonham in recognition of his lifetime contribution to wildlife and the Maasai community in Kenya.

Land Rover's collaboration with Tusk started 15 years ago, when they first supported the Lewa Marathon in Kenya. The Trust has also been supported with several Land Rover vehicles, which are in constant use supporting the Trusts work across Africa.

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Further information

For further information and images log onto www.media.landrover.com or contact:

Lydia Haley
Senior Press Officer
Land Rover PR
Tel: +44 2476564147
Mobile: +44 7730 923507
Email: lhaley1@jaguarlandrover.com

Notes to Editors

Land Rover

Since 1948 Land Rover has been manufacturing authentic 4x4s that represent true breadth of capability across the model range. Defender, Freelander, Discovery, Range Rover Sport, Range Rover and Range Rover Evoque each define the world's 4x4 sectors. Land Rover products are currently sold in approximately 180 global markets.

Tusk Conservation Awards

Open to nominations from across the continent of Africa, the Tusk Conservation Awards comprise two unique awards:

The Prince William Award for Conservation in Africa is a lifetime achievement award, given to a distinguished individual for their outstanding dedication and exceptional contribution to conservation in Africa. The winning individual, Richard Bonham was presented with the award as well as a grant, provided by Investec Asset Management, to assist his chosen project.

The Tusk Award for Conservation in Africa, supported by Land Rover, recognises an up‑and‑coming conservationist whose work has already demonstrated an exceptional commitment to conservation and has made a significant impact. The award winner, Herizo Andrianandrasana was awarded and will also be presented with grants to further this work.

Herizo is a driving force behind the integration of local people into conservation management and monitoring in Madagascar, leads programmes across seven globally important conservation areas, four forest and three wetland sites, with a combined surface area of 3,500 km2.

www.durrell.org/conservation/regions/madagascar/madagascar‑‑comoros‑team/

Runners up for the 2014 award include:

Amy Dickman (Tanzania)

Amy has achieved vital conservation successes in one of Africa's most carnivore‑rich environments by working alongside local communities to reduce intense conflict with the region's lion population. www.ruahacarnivoreproject.com

David Kuria (Kenya)

David is a true grassroots conservationist, having created and steered The Kijabe Environment Volunteers (KENVO), a community‑based forum, over the past decade. www.kenvokenya.com

Tusk

Tusk has been working since 1990 to build a sustainable future for the African continent and its wildlife. Since its formation in 1990 Tusk with its affiliate, Tusk USA, has raised £25m for a wide range of projects across Africa, which not only work to protect wildlife, particularly endangered species, but also help to alleviate poverty through sustainable development and education amongst rural communities who live alongside wildlife.

HRH The Duke of Cambridge became Royal Patron of Tusk in December 2005 and he has actively supported the charity's work both privately and publicly on many occasions. In June 2010, The Duke visited the work of Tusk in Botswana with his brother Prince Harry during their first joint overseas tour. It has been both the Prince's and the charity's long‑term ambition to create an awards programme to celebrate outstanding achievement in African conservation. The inaugural event at The Royal Society in September 2013, attended by The Duke and Duchess of Cambridge, became the focus of the TV documentary, "Prince William's Passion: New Father, New Hope" broadcast by ITV and CNN around the world.

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27 November 2014