LAND ROVER CELEBRATES YEAR OF THE DOG WITH CANINE FRIENDS

16 February 2018

With Chinese New Year marking the start of the Year of the Dog today, Land Rover introduces its range of pet‑friendly accessories designed to make life with canine friends that little bit more straightforward.

  • Land Rover marks Chinese New Year with introduction of Pet Packs available to Land Rover customers
  • New accessories turn any Land Rover into a dog’s best friend ready for adventure ‑ http://gear.landrover.com/gb/en/
  • Introduction follows recent launch of the brand’s Landy and Rover campaign. Meet them here ‑ https://www.youtube.com/watch?v=otIYhv65Mkg
  • Barbour for Land Rover dog collection features stylish and practical items, information about which can be found here ‑ https://shop.landrover.com/uk/gifts‑lifestyle/dog

Land Rover now caters for the journey to and from the walk with its comprehensive pet packs. The boot can be protected from wet paws and fur with a rubber mat or liner tray, both offering waterproof protection. The mat covers the carpet on the load space floor, while the liner tray has a raised lip on three sites to cover both the floor and side wall carpets.

A full height partition can be easily fitted to not only keep pets safe and comfortable, but also prevent muddy paw prints on the passenger seats. The partition also enables owners to separate the load space into two sections.

In addition to the pet pack accessories, the Rear Height Adjust on the Land Rover Discovery is another feature which can make life easier for canine companions. The electronic air suspension lowers or raises the height of the vehicle at the touch of a button, making it easier for smaller or older dogs to climb into the load space.

Land Rover has long associated itself with man’s best friend and recently launched a campaign introducing ‘Landy’ and ‘Rover’. Created following research into the proportion of Land Rover customers who are pet lovers or owners, Landy and Rover have been entertaining fans across social media, showcasing the comprehensive range of accessories available for dogs and transporting them more comfortably and safely.

Barbour and Land Rover have always been a great match when it comes to clothing and accessories; the canine collection is no different. The range features the unique Barbour for Land Rover tartan and includes everything required for a country walk. Made in the UK from real leather, the range features a strong and durable dog lead, leather‑lined collar, functional harness and coordinating water‑resistant, quilted, wax jacket.

 

Model

Pet Pack with mat

Pet Pack with liner tray

Discovery Sport

£605.00 incl. VAT and fitting

£611.00 incl. VAT and fitting

Discovery

£468.00 incl. VAT and fitting

£534.00 incl. VAT and fitting

Range Rover

From £567.00 incl. VAT and fitting

From £588.00 incl. VAT and fitting

Range Rover Sport

£618 incl. VAT and fitting

£623 incl. VAT and fitting

Range Rover Velar

£455 incl. VAT and fitting

N/A

Further information about the range of Barbour for Land Rover Dog collection can be found here:

Land Rover Store

For information on the pet pack accessories click here:

Land Rover Gear

Further information

Kim Palmer | Public Relations Manager, Land Rover UK

07795 666 169 kpalmer@landrover.com

 

Tracey Tompsett | Senior Press Officer, Land Rover UK

07469 032 064 ttompset@landrover.com

 

Follow us on Twitter and Instagram: @LandRoverUKPR

Notes to Editors

Jaguar Land Rover is the UK’s largest automotive manufacturer, built around two iconic British car brands: Land Rover, the world’s leading manufacturer of premium all‑wheel‑drive vehicles; and Jaguar, one of the world’s premier luxury sports saloon and sports car marques.

We employ more than 43,000 people globally and support around 240,000 more through our dealerships, suppliers and local businesses. Manufacturing is centred in the UK, with additional plants in China, Brazil, Austria and Slovakia. 

At Jaguar Land Rover, we are driven by a desire to deliver class‑leading vehicles, which will provide experiences our customers will love, for life. Our products are in demand around the globe. In 2017 Jaguar Land Rover sold 621,109 vehicles in 130 countries, with more than 80 per cent of our vehicles being sold abroad. 

Our innovation is continuous: we will spend more than £4 billion in the coming year on new product creation and capital expenditure.

From 2020 all new Jaguar Land Rover vehicles will be electrified, giving our customers even more choice. We will introduce a portfolio of electrified products across our model range, embracing fully electric, plug‑in hybrid and mild hybrid vehicles as well as continuing to offer ultra‑clean petrol and diesel engines.