NEW LAND ROVER DEFENDER COMPLETES TUSK TESTING TO SUPPORT LION CONSERVATION IN KENYA

4 June 2019

The new Land Rover Defender has moved a step closer to production after successfully completing a demanding testing program with Tusk Trust in Kenya, in support of their lion conservation initiatives in Africa.

  • Tested by experts: New Defender undergoes testing in Kenya with Tusk Trust to support lion conservation initiatives in Africa
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  • Tougher than ever: Specially camouflaged Defender prototype was used by wildlife managers to support conservation operations across the 14,000-hectare Borana Conservancy
  • Unstoppable capability: New Defender was put to the test towing supplies in support of operations and fording rivers while tracking prides of lion
  • Trusted partners: Land Rover has been an official partner of wildlife conservation charity, Tusk Trust, for 15 years and 2019 is its Year of the Lion, to highlight declining lion numbers in Africa
  • Captured on film: Watch the new Defender on test: uk.media.landrover.com

Tuesday 4 June 2019, Whitley, UK: The new Land Rover Defender has moved a step closer to production after successfully completing a demanding testing program with Tusk Trust in Kenya, in support of their lion conservation initiatives in Africa.

A prototype Defender fitted with an integrated raised air intake and wearing a unique camouflage, which was specially devised for the surroundings, supported operations at the 14,000-hectare Borana Conservancy, tracking radio collared lions and transporting supplies.

The unique test programme gave Tusk operatives a chance to put the new Defender through a series of real-world tests as wildlife managers forded rivers, pulled heavily loaded trailers and negotiated challenging terrain. The prototype model was even used to help replace the inoperative tracking collar fitted to a male lion, which was sedated at close range from the security of the new Defender.

The Borana Conservancy is home to flat plains, deeply rutted tracks, steep rocky inclines, muddy river banks and thick forests, giving the new Defender a chance to showcase its unrivalled breadth of capability.

New Defender undergoes testing in Kenya
New Defender undergoes testing in Kenya
New Defender undergoes testing in Kenya
New Defender undergoes testing in Kenya
New Defender undergoes testing in Kenya
New Defender undergoes testing in Kenya

We are now in the advanced stages of the new Defender’s testing and development phase. Working with our partners at Tusk in Kenya enabled us to gather valuable performance data. The Borana reserve features a wide range of challenging environments, making it a perfect place to test to the extreme the all-terrain attributes of the new Defender.

Nick Collins
Engineering Vehicle Line Director, Jaguar Land Rover
New Defender undergoes testing in Kenya
New Defender undergoes testing in Kenya

Land Rover has been an official partner of Tusk Trust for 15 years and the Defender was put to work at the Borana Conservancy to support its lion conservation program, to highlight the critical situation faced by lions across Africa. Three-quarters of lion populations on the continent are in decline and black and white rhinos now outnumber the big cat in Africa. Fewer than 20,000 lions survive in the wild globally - a figure that has declined from 200,000 over the last century.

This year marks Tusk's Year of the Lion. Our aim is to raise awareness of the alarming decline in lion populations across Africa. Fortunately, within the Borana Conservancy, there are a number of prides of lion and tracking and monitoring their movements across this vast and tough environment is vital in order to protect them and reduce any conflict with neighbouring communities.The new Defender took everything in its stride, from deep river wading to climbing rocky trails.

Charles Mayhew MBE
Chief Executive, Tusk Trust

The overall initiative was supported by Jaguar Land Rover’s worldwide logistical partner and supporter of Tusk, DHL to help celebrate 2019 as Tusk Trust’s Year of the Lion.

The new Land Rover Defender will make its world premiere later this year but you can register your interest early at: Defender Registration Form

Further information

For more information visit: uk.media.landrover.com or search: #YearoftheLion #TeamDefender

Kim Palmer
Public Relations Manager, Land Rover UK
M: 07795 666 169
E: kpalmer@landrover.com

Tracey Tompsett
Senior Press Officer, Land Rover UK
M: 07469 032 064
E: ttompset@landrover.com

Twitter: @LandRoverUKPR
Instagram: @LandRoverUKPR

Notes to Editors

About Land Rover
Since 1948 Land Rover has been manufacturing authentic 4x4s that represent true ‘breadth of capability’ across the model range. Defender, Discovery, Discovery Sport, Range Rover, Range Rover Sport, Range Rover Velar and Range Rover Evoque each define the world’s SUV sectors, with 80 per cent of this model range exported to over 100 countries.

About Tusk
Tusk’s mission is to amplify the impact of progressive conservation initiatives across Africa.

Tusk partner with the most effective local organisations, investing in their in-depth knowledge and expertise. By supporting and nurturing their conservation programmes, they help accelerate growth from an innovative idea to a scalable solution.

For almost 30 years, Tusk have helped pioneer an impressive range of successful conservation initiatives across more than 20 countries, increasing vital protection for over 10 million acres of land and more than 40 different threatened species. From the plains of the Serengeti to the rainforests of the Congo Basin, Tusk are working towards a future in which people and wildlife can both thrive across the African continent.

But the threat to Africa’s unique natural heritage remains real and more urgent than ever. With your generous support, Tusk can, and will, continue to have a positive impact across Africa.