21 March 2023

Celebrating 75 years of Land Rover with the LEGO® Icons Classic Defender 90

  • Anniversary model: New LEGO® Icons Classic Land Rover Defender 90 set celebrates 75 years of Land Rover
  • Builder’s choice: 2,336‑piece set is complete with all the accessories for an off‑road expedition
  • Coming soon: Available from 1 April, priced at £209.99 in the UK (€239.99/$239.99)
  • Adventure race: Watch the LEGO® Icons Classic Land Rover Defender 90 set launch with a Highlands challenge at

The LEGO® Group and Defender are celebrating 75 years of Land Rover with a build‑your‑own‑adventure: the new LEGO® Icons Classic Land Rover Defender 90. The 2,336‑piece set is complete with all the accessories for an off‑road expedition.

The set has a two‑in‑one format, allowing builders to create an everyday road‑ready model or customise it for adventures.

Defender has racked up 75 years of all‑terrain expeditions. Instantly recognisable around the world, it has a unique record of adventure, humanitarian aid and hard work.

The 32cm‑long LEGO® model reflects this with accessories including a roof rack, raised air intake, front bumper with working winch, side rails and toolbox, plus traction plates for crossing mud and sand. It also has working steering and suspension, opening doors and bonnet and an interior with details based on the full‑size Classic Defender.

Defender is synonymous with adventure and this new LEGO® set is a perfect way to capture the spirit of an incomparable, unstoppable automotive icon, whilst also sharing the playful side of the vehicle.

Paul Barritt
Director of Land Rover Classic

Bringing the Classic Defender to life in bricks was no easy challenge. Defender can take you anywhere, so during the design process we wanted to infuse the set with that sense of adventure. We can’t wait to see fans’ reactions.

Kurt Kristiansen
LEGO® Design Master

To launch the set, the LEGO® Group placed a real Classic Defender in the Scottish Highlands and used it to house the hardest‑to‑reach LEGO® Store in the world. That was the scene for a challenge, with adventurers Raha Moharrak and Aldo Kane racing to be the first to find and build the new set. Watch the film at

The LEGO® Icons Classic Land Rover Defender 90 set is available from 1 April through LEGO® VIP and in LEGO® stores and online at from 4 April, priced at £209.99 in the UK (€239.99/$239.99).

Notes to Editors

About Land Rover

Since 1948 Land Rover has been manufacturing authentic 4x4s that represent true 'breadth of capability' across the model range. Defender, Discovery, Discovery Sport, Range Rover, Range Rover Sport, Range Rover Velar and Range Rover Evoque each define the world's SUV sectors, with 80 per cent of this model range exported to over 100 countries.

About LEGO Group

The LEGO® Group’s mission is to inspire and develop the builders of tomorrow through the power of play. The LEGO® System in Play, with its foundation in LEGO® bricks, allows children and fans to build and rebuild anything they can imagine.

The LEGO® Group was founded in Billund, Denmark in 1932 by Ole Kirk Kristiansen, its name derived from the two Danish words LEg GOdt, which mean “Play Well”. Today, the LEGO® Group remains a family‑owned company headquartered in Billund. However, its products are now sold in more than 130 countries worldwide.

For more news from the LEGO® Group, information about our financial performance and responsibility engagement, please visit