- NEWEST RANGE ROVER HOUSE ELEVATES THE LUXURY ALPINE EXPERIENCE FOR RANGE ROVER OWNERS WITH HOSPITALITY & CURATED EVENTS FROM FEBRUARY 14‑ 26
- SPECIAL APPEARENCE BY WORLD‑CUP SKI CHAMPIONS AND RANGE ROVER AMBASSADORS LINDSEY VONN AND TED LIGITY
- DAILY APRES‑SKI GATHERINGS CELEBRATE GLOBAL LUXURY MOUNTAIN EXPERIENCES THROUGH A VARIETY OF INTERNATIONAL CUISINE AND DRINKS
(MAHWAH, N.J.) – February 14, 2022 – As proud creators of modern luxury experiences, Range Rover is proud to announce the opening of Range Rover House Park City, a premier alpine luxury destination. Range Rover House, a global series of premiere luxury venues offering Range Rover owners with exclusive curated experiences and hospitality. Rover House will be located on Main Street, Park City, open by invitation exclusively to owners of all Range Rover brand vehicles from Tuesday, February 14 through Sunday, February 26.
Invited guests who reside in Park City or are visiting premier destinations such as Deer Valley Resort will find at Range Rover House Park City, a daily offering of elevated hospitality, curated events, daily Après‑ski gatherings along with other activities which embody the Range Rover Alpine Lifestyle.
Enveloped by the iconic Wasatch Mountain Range, Range Rover House brings to life the modernist design ethos of the contemporary Range Rover brand and exemplifies the lifestyle of our loyal customers.
Range Rover owners spend time in the best destinations in the world such as Pebble Beach, California in the summer and Park City, Utah and the Deer Valley Resort in Winter. Range Rover House Park City will offer our loyal customers a unique experience and the finest in Alpine Luxury experiences and hospitality. Our Range Rover owners will be able to enjoy the stunning natural environment surrounding Park City, while experiencing Range Rover lifestyle at this premier location.
Charlotte Blank
Chief Marketing Officer, Jaguar Land Rover North America
Invited Range Rover House guests will enjoy the following experiences:
- Curated après ski lifestyle experiences featuring globally inspired food and drink
- Wellness programs such as massage and skincare consultations
- Evening entertainment including live musical performances
- Signature dining events
- Wine and spirit tastings
- A Range Rover Design Suite where guests can customize their future Range Rover models
- New Range Rover and Range Rover Sport models on display
Special appearances by Range Rover Ambassadors and World Cup Ski Champions, Lindsey Vonn and Ted Ligety will take place across the span of events and activations. Exclusive ski opportunities with these world champion athletes will take place with invited guests. Maddie Mastro, Professional 2 Snowboarder and Maggie Voisin Professional Freestyle Skier, both Range Rover Brand Ambassadors, will also host an event for those who share a passion for winter adventure.
Range Rover House Park City is just one aspect of an enhanced Alpine celebration by Range Rover. Range Rover has recently announced a partnership with Deer Valley, which includes Range Rover being named as the “Official Luxury Vehicle of Deer Valley”. Guests of the resort will be able to experience the legendary capability and luxury of Range Rover Models.
Range Rover looks forward to welcoming guests who embrace the Alpine lifestyle at Range Rover House Park City. For more information on this activation, please visit: https://www.landroverusa.com/experiences/events‑and‑sponsorships/range‑rover‑house.html