- All‑New Range Rover Sport to be revealed in a ground‑breaking live drive through the streets of New York City
- Land Rover's fastest, most responsive and agile vehicle to date
- Transformational on‑road dynamics with impressive all‑terrain performance gives unrivalled breadth of capability
- Built on a high‑strength aluminum unibody architecture
- Event on March 26, 2013 will be broadcast live to audiences around the world
- A launch film will be produced and part of the live reveal sequence
- Film features the All‑New Range Rover Sport alongside an iconic British actor
(MAHWAH, N.J.) ‑ March 17, 2013 ‑Anticipation is building for the global premiere of the all‑new Range Rover Sport on March 26, 2013. The all‑new Range Rover Sport will be driven through the streets of Manhattan in a ground‑breaking live event which will preview the new vehicle's transformed on‑road dynamics and unrivalled breadth of capability.
The all‑new Range Rover Sport will be revealed on March 26 at 7:30 pm EDT, just prior to the 2013 New York Auto Show. The reveal event will be broadcast to audiences around the world via an internet microsite. Guests must register on landroverusa.com/newrangeroversport to receive their personal invitation to view the reveal and be the first to receive news and information.
Those viewing the live broadcast will be treated to 'the best seats in the house' and be able to select a range of camera angles and viewing points from which to watch the reveal. There will also be exclusive content available on the site including a special live broadcast after the reveal. This program will feature interviews with those responsible for the Range Rover Sport's driving dynamics, innovative technology and design.
Land Rover has also worked with a Hollywood director and production company to create a unique reveal ‑ both to a live audience in New York City and via a global online broadcast. The dynamic, fast paced drive will feature the all‑new Range Rover Sport along with a very special and very British Land Rover ambassador. It is fitting that the event takes place in New York City, as New York is the largest Range Rover Sport market in the world.
John Edwards, Land Rover Global Brand Director said, "The all‑new Range Rover Sport is highly anticipated. The new Sport will not only be the most dynamic Land Rover to date but also the most technology packed and it's new, all‑aluminum lightweight architecture results in reduced CO2 and improved fuel economy. I look forward to sharing full details on March 26, 2013."
Join the conversation on Facebook at: http://www.facebook.com/landroverusa or on Twitter via #NewRangeRoverSport.
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About Land Rover
Land Rover, the British maker of Land Rover and Range Rover sport
utility vehicles, is renowned for providing its' clientele with
some of the most luxurious and capable vehicles in the world. Every
Land Rover product is equally at home both on and off road, and in
any setting; be it in the heart of the city, or traversing the
countryside. Today's Land Rover lineup includes the legendary
Defender, LR2 (Freelander 2), LR4 (Discovery 4), Range Rover Sport,
Range Rover and Range Rover Evoque. Land Rover designs,
engineers, and manufactures their vehicles in the United Kingdom.
Land Rover is fully engaged with sustainability initiatives and
social concerns with continuous involvement in environmental and
community programs.For more information visit the official Land
Rover website at http://www.landroverusa.com.
About Jaguar Land Rover
• Jaguar Land Rover is the UK's largest automotive manufacturing business built around two iconic British car brands with a rich heritage and powerful consumer appeal and loyalty. Additionally, Jaguar Land Rover is at the centre of the UK automotive industry's drive to deliver technical innovation in all areas of vehicle development.
• As the UK's largest automotive employer, JLR has a world class team of nearly 25,000 people.
• In the 2011/12 fiscal year, JLR achieved record profits of £1.5 billion, an increase of £392m when compared to the previous year.
• Jaguar Land Rover is the largest investor in automotive R&D and engineering in the UK.
• Jaguar Land Rover has two state of the art engineering and design facilities and three advanced manufacturing plants in the UK.
• Headquartered in Mahwah, New Jersey in the United States, Jaguar Land Rover North America, LLC has offices across the USA and Canada and is represented by more than 330 retail outlets.